​Over Three decades ago, we embarked on a journey to Nogales with a vision not just to sell tires, but to build lasting connections within our community. We understood that our success would be defined not by transactions, but by the trust and relationships we cultivated with each customer. 

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​From the outset, we chose to prioritize expertise, knowledge, and a steadfast commitment to meeting the unique needs of every individual who walked through our doors. Our focus was never solely on selling; it was on serving, understanding, and providing what our customers truly needed. 

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​Throughout the years, we have upheld the values of integrity and honesty, principles that have earned us the respect of our peers, vendors, customers, and dedicated staff. These values have also been the foundation upon which we've received numerous accolades and recognitions. 

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​Our business model has always been customer-centric, shaped by an intimate understanding of our market's dynamics and the diverse needs of our community. Recognizing this uniqueness, we diversified our operations into multiple divisions, each aimed at better serving our customers and fostering sustainable growth. 

​Even amidst the challenges posed by the past border closure during the pandemic, our commitment to our customers and our community remained unwavering. Rather than succumb to adversity, we thrived. Through resilience and adaptability, we not only endured but expanded our company, finding new avenues for growth and success. 

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​As we reflect on our journey thus far, we are grateful for the trust and support of our community. It is your belief in us that has propelled us forward and enabled us to overcome obstacles. With your continued support, we are excited to embark on the next chapter of our journey, confident in our ability to continue serving and growing alongside our community. 

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​Thank you for being a part of our story. 

​Warm regards, ​Alex and Nora Badillo.